Diffusion of Innovation

 Diffusion of Innovation is a way to see a theory and how new ideas and technology spread and grow bigger. Back in 1962 Everett Williams who was a professor of commmuniation studies showcased his big theory through writing a book all on this subject. Roger claims that this idea was able to be spread and processed easier by innovation being communicated so well over time.  Innovation is very important since it allows technology to become more advanced and for new inventions to become higher and more popular to all. 

Rogers states that there are five key elements to this idea. Innovation, adopters, communication channels, time, and social systems. This means that all of these fve concepts are the reasons that technology can be so enhanced. Without these five factors new forms of technology wouldnt be able to move forward and reach the success they have reached. 

Going back to our first EOTO we were told to research a form of technology and see the growth it has made. Many of these presentations have surprised me and made me learn so many new facts about different forms of technology and how they advanced so heavily throughout the years. For example, I researched the telephone, I learned how there was once a talking telegraph that once advanced to a telephone and once they learned how communication was so successful because of this and how it was so beneficial for people to communicate through long distance they were able to enhance the telephone and make smartphones which have also evolved so much through the years. 

Many people became and wanted to be an early adopter. The reason benign for this was because they wanted to be able to be an early part of this product or source of technology. Be a part of this from the beginning. There are different levels of innovators, early adopter, early majority, late majority, and laggards. 

Although technology has made life to be the life it is now and so much easier so people claim there are many downsides of technology. The biggest one being privacy. When using technology nothing remains private and so many people can see your every move. Whether you think you deleted something or not, people  can still see your “deleted” post. People tend to worry about what they say via social media or post, since once you post that thought or idea it is out in the public forever. Some people arent on social media for this exact reason. Many people dont want all their information to be posted and dont need people knowing their every move. THey would rather communicate face to face.